The Sip founders shine a light on black-owned wine brands


Created by two best friends from Oakland who bonded over their love of bubbly but felt neglected by the industry, The Sip offers champagne and sparkling wine, from black-owned wine brands, in beautiful packaging. . Founders Erica Davis and Catherine Carter were driven to create a brand that reflected their interests while building diversity in wine. Each box is filled with new bottles of sparkling wine so you can discover what you love and find other reasons to celebrate your everyday.

Image: courtesy of The Sip.

Each month, The Sip packs women and black-owned wine brands into themed boxes along with heritage French champagnes to help people find their favorite sparkling flavor and challenge the fact that only 4% of wine brands are owned. to women and only 1% are black. -belonging. Their support for black entrepreneurship in the wine and spirits industry is timely. Over the past two years, the share of black-owned liquor brands has increased by 60%. Primarily, this push for ownership within the community is led by black women, who create more businesses than women in any other demographic.

Ready to start sipping? The brand offers semi-monthly or yearly subscription options make a one-time purchase, starting at $51 a box. Not only does every box earn money for your favorite bottles, but thanks to The Sip’s “Take A Sip, Give A Sip” pledge, every sale on The Sip’s site funds access to safe drinking water. for families in need (4,500 gallons + metering).

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Jean H. Vannatta