24 celebrities with their own wine brands – 24/7 Wall St.

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One of the benefits of notoriety is that you can often leverage your notoriety into side projects – extending your brand, so to speak. If you are an actor, singer, famous athlete or whatever, your name can be a prized possession, applied to almost any business – clothing lines (Reese Witherspoon, Rihanna) scent (Lady Gaga, Pharrell Williams) food products (Jeff fox worthyMarried Sharapova), restaurants (too many to mention)….

And then, of course, there is the wine. The wine has a certain glamor that attracts celebrities of all kinds. A die the earlier For example, legendary Polish pianist and composer Ignacy Jan Paderewski, who planted vines and made wine in Paso Robles, California in the late 1910s (although he did not put his name to the label). At the end of the 20th century, people like Fass “Davy Crockett” parker and television actors Muffled The brothers embarked on winemaking.

Even Donald Trump, a famous teetotaller, has attached his name to a winery – the former Kluge Estate Winery and Vineyards near Charlottesville, Va., which he acquired in 2011. (The winery does not officially belong to Trump). himself, but to his son Eric. )

To compile a list of at least some of the celebrities who have their own wine labels, 24/7 Tempo consulted articles on the subject in a wide range of wine and general interest publications, including Carafe, wine researcher, Passionate about wine, Wine.com, vivino, Los Angeles Magazine, Peopleand The envelope.

The extent to which famous people whose names appear on wine labels are actually involved in winemaking or winery management varies widely. Some celebrities – for example, Kyle MacLachlan with his Pursued by Bear winery in Washington state; Fergie with the Ferguson Crest Winery which she runs with her father in Santa Barbara County; Sam Neill with his Two Paddocks operation in New Zealand – seem like handy participants, at least as far as their professional schedule allows. (None of these operations produce the 50 best wines in the world according to experts.)

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In other cases, the names in bold are primarily investors and/or function primarily as brand ambassadors or publicity magnets while letting real winemakers do the work.

Some personalities who were once involved in wine projects seem to have given up the race. You will search in vain, for example, for the current vintages of Boz Scaggs, Drew Barrymore or Lorraine Bracco. And Angelina Jolie – who owned Chateau Miraval in Provence with her ex-husband Brad Pitt – has just enraged Pitt by saying “goodbye” to his interest in the winery and selling it to a Russian oligarch. (The two were hardly an example of one of the the 30 longest lasting celebrity marriages.)

Whatever celebrities have their own wine labels, whether they know the art of winemaking or not, they certainly know a lot about one thing: keeping their name in the public eye.

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Jean H. Vannatta